
Recently I saw some paintings by this guy I know Aaron Coberly, who had a show at the Fountainhead Gallery on the top of Queen Anne. My old stomping grounds.
Here's a link:
http://www.fountainheadgallery.com/
They're really really good, really technically well done, very painterly.
And they bug me for some reason.
I think what gets me most of all is that he sold about 6 or 7 of them so he obviously has tapped in to a very lucrative market. He's getting $1000 dollars for each one of them (actually more like half of that after the gallery commission) and they're selling like hot cakes.
Deep down, I think what gets me the most is that it's a kind of art that I really don't like to do myself and I don't do myself, yet people love it. It's like he's connecting with the people around him better than I am.
A BIG part of the whole art biz I think is how well you connect with your audience, how well you understand the world around you and how well you interpret the world to the people all around you.
When I see art that isn't my art doing so well, it makes me wonder if I've gone down the right track, done the right things.
That's probably good, that kind of self-assessment, a way of constantly evaluating your efforts but it can be hard to carry off sometimes. It's very difficult to check out new art and be positive about it especially if you think it's better than yours. So a lot of artists don't check out new art and if they do, they always will criticize it. I have to watch that.
What's really difficult to take is seeing an artist going down the same path as you but unlike you, they have a show in a gallery (that you're attending), they're using your ideas (so you can't use them anymore without looking like a copy cat), and they're selling the art, they're a BIG HIT. That can be tuff. But that can't stop you from looking at the art and you gotta strive to look at it uncritically. Nonjudgementally (even though it hurts).
I think one thing to remember though is that there is a BUNCH of different audiences out there, I mean you can't throw a stick without hitting an audience that's different from the audience just down the street.
The problem is, some audiences spend more money than others.
Another thing to remember is, some audiences aren't audiences I necessarily want to connect with. There's a definite tendency with some people as they get older is to become more conservative, they pine for the days when art was art and you didn't have these namby pamby ABSTRACT artists who do things ANYBODY could do if they had the time or the inclination and what's the deal with that BLUE FACE on that perfectly attractive woman over there across the way there, against the wall, that painting with the videcassettes in the background?
People love the good old days and I think that makes certain art more attractive to them and certain other art unattractive.
But I guess I WOULD want to connect with one of these kind of people if I could. I think that if people could just open their eyes to old ideas (the basics) in new paintings (or any other art form) their appreciation of life all around them would improve, they would be more vital in their day to day existence.
But that's just my opinion.
I have to be happy for Aaron and his work and I yam I really yam.


